Remember how
you forget things?
Exactly.
you forget things?
Exactly.
Life is filled with distractions that seem to do everything to ensure you forget what you’re supposed to do. Thankfully, there’s 3M’s Post-it Notes.
We communicated this insight by transforming commonly forgotten objects into the things that distract us. Positioning Post-it Notes as the handy solution that helps you remember.
Client 3M Post-it Notes
Campaign Stick To The Plan
Awards Cannes: Finalist-Press & Outdoor Lions
AdFest: Finalist - Outdoor Lotus
Creative Circle Awards: Bronze
The Work: In-book
Campaign Stick To The Plan
Awards Cannes: Finalist-Press & Outdoor Lions
AdFest: Finalist - Outdoor Lotus
Creative Circle Awards: Bronze
The Work: In-book
Creatives: Pradeep D'Souza, Trevor Lim
